News from PJX Media
Get the latest news from the world of Out of Home advertising and the PJX Team.
AHF’s Just Use It Ad Campaign Named OBIE Award Finalist
Major billboard companies rejected the condom-clad banana image and accompanying slogan, but it thrived with enthusiastic support from independent billboard companies and press.
Our 2023 Look-Back
Our 2023 achievements were just the beginning. Get ready for even more from PJX Media in the year ahead!
AHF Tells 3 More Major Cities To Protect Their Bananas
AHF's Just Use It! campaign returns with a bang in NYC, Miami, & Chicago! The controversial condom ad (think banana in a condom) is back, this time bypassing the big 3 ooh companies and finding success with independent media owners. This win for smaller players highlights censorship issues & potential for fresh opportunities in the OOH industry.
PJX Media Honored to Win 3 OAAA OOH Media Plan of the Year Awards
This accomplishment reflects not just individual campaign thinking, but a deep understanding of the ever-changing consumer journey and the ability to leverage OOH's unique strengths to connect with audiences in meaningful ways.
Supporting AIDS Healthcare Foundation on World AIDS Day
Supporting AIDS Healthcare Foundation on World AIDS Day
What Percentage of Adults See OOH Transit Ads?
What percentage of adults look at one form of out of home media transit ads all the time, most of the time, or some of the time? Read more to find out.
PJX Media CEO Presents “The People’s Space” at World Out of Home Organization Congress in Portugal
Rick Robinson, CEO of PJX Media, opened the afternoon session at the World Out of Home Organization, Lisbon Congress today, June 8, 2023, with a presentation titled "The People's Space."
PJX Media’s New Business Team Spotted on The Sunset Strip
PJX Media’s New Business Team spotted on The Sunset Strip
PJX Media’s Justin Symons Elected to Geopath Board of Directors
Project X Media, Inc., the leading technology-driven Out-of-Home (OOH) media agency, and a Tritium Partners portfolio company, announced today the election of Justin Symons to the Geopath board of directors as of March 27th, 2023.
PJX Media Ramps Up Investment in West Coast New Business Team
PJX Media announces the addition of New Business Managers Iris Portillo & Brad Staten. “Iris & Brad provide a fresh perspective coupled with proven talent and experience. We expect they will add to our game immediately!” says CEO, Rick Robinson. "They join our growing West coast team and will fuel our expanding list of agency and brand partners”.
One Superbowl Ad or Billboards in 27 Top Markets for 4 Weeks?
Billboards offer advertisers a number of advantages over advertising for 30 seconds during the Superbowl, such as:
Why OOH Advertising is Winning in Consumer Recall
Solomon Partners 2023 Benchmark Report shows that Out of Home media billboards, both printed and digital, achieve the highest recall among consumers. Out of Home media is far and above the winner against print, tv, audio and online.
Engagement Ads Done Right: Zola's OOH Success with PJX Media
Project X assisted Zola in dominating Rockefeller Center (to get the attention of couples checking out the Christmas tree) and also posted media on subway station digital units throughout the city, near Bryant Park, SOHO…
Transforming the OOH Landscape: The Rise of Tech-Driven Billboard Advertising
We can't wait for you to experience the best OOH planning, buying and reporting experience in the billboard industry and, the people behind it.
PJX Media Executives Talk Recent Company Shifts
Rick’s ability to plug in, connect with everyone across the organization, inspire, motivate, and drive meaningful impact in three months was remarkable…the timing worked because the leadership team felt everyone was ready, and it’s particularly nice that it lines up with starting the new year with Rick at the helm.
PJX Media, the OOH Advertising Experts, Promotes Out-of-Home Industry Luminary Rick Robinson to CEO
PJX Media, the OOH Advertising Experts and leading technology-driven Out-of-Home (OOH) media agency, a Tritium Partners portfolio company, announced today the promotion of Rick Robinson to Chief Executive Officer, effective January 1, 2023. Robinson takes the helm of a tenured leadership team whom the founders hand-selected for the future.
Billboard Advertising x Social Media = Amplification of Your Message… & Budget
According to Harris Poll research, nearly 8 in 10 (78%) social media users have noticed Out of Home billboard advertising on social media in the last six months. And, when asked what kind of billboard creative would make them pay attention, over half of respondents said “something that is unexpected or surprising” (54%).
Now is the Time for Marketers to Plan their Holiday Billboard Advertising Campaigns
As shoppers begin to think about their holiday plans, marketers need to be ready to reach them with the right message at the right time. Billboard advertising is a powerful tool that can help marketers reach consumers on the go and drive awareness and consideration for their brands.
PJX Media Delivers for Cashmere Fashion Brand NAADAM
NAADAM saw what every brand wants to see when they execute an OOH campaign - Sales lift attributable to their Out of Home Media investment.
Key Findings from ADstruc's Survey of OOH Media Owners
With the OOH industry’s largest and most-refined inventory database, ADstruc has published an industry wide survey as a first exploratory step towards developing their popular software for the supply side.