OOH in London: Bubble

Written By Mike Goodrich
creative corner bubble tube london billboard project x out of home agency.jpeg

Bubble from Creature London

creative corner bubble bus shelter london billboards project x out of home agency.jpeg
creative corner bubble tube car panel london billboards project x out of home agency

Make-you-look-twice graphics.

A high contrast logo card.

Humorous copy.

The media planner totally nailed the OOH formats for this creative - I wonder if the formats were chosen before the creative was developed or was it the other way around? The copy length justifies long dwell-time locations.

Mike Goodrich
Previous

OOH by Tampa Bay Lightning
Next

Elevating Brands with OOH: Veritiv's Advertising Journey