California Mental Health Services Authority (CalMHSA)

Written By Mike Goodrich

During Mental Health Awareness Month, the California Mental Health Services Authority is using Out of Home Media as their voice to promote local events in LA County and to “Take Action” regarding your mental health.

CalMHSA’s use of vibrant, eye-catching graphics and a bold, extended drop-shadow effect draws you in.

Every format, from billboards, to barricades and shelters, uses consistent design elements deepening the public’s awareness of the message.

Among many initiatives, CalMHSA is transforming community mental health through technical innovations, collaborating with all counties to share behavioral health strategies and addressing equity to better meet the needs of the most vulnerable populations.

Learn more at CalMHSA.org

Mike Goodrich
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