OOH News from PJX Media
Get the latest news from the world of Out of Home advertising and the PJX Media Team.
Black Light Billboards: Revolutionizing Out-of-Home Advertising
Change can be scary sometimes, but in certain situations, it can result in a positive outcome. With the Olympics’ Opening Ceremony airing on NBC tonight, Tokyo producers have decided to go with a more deep and meaningful approach. Unfortunately, this means no flashing lights, dancers, or giant props. The parade will be much smaller, instead of having more than 10,000 athletes entering a stadium that is at max capacity.