Voodoo Ranger Brews Up Epic Marketing Blitz in Dallas and Vegas!
February 22, 2024
New Belgium's Voodoo Ranger Hardcharged Tea is making a splash in two iconic cities with a campaign as bold as its flavor.
Dallas: A towering downtown wall grabs daily commuters, followed by targeted bulletins across the city. Think big, Texas-style!
Las Vegas: "Towers" rose on pedestrian bridges on the Strip, culminating in a giant digital screen takeover before and after the Super Bowl. Talk about high-impact!
This campaign wasn't just about impressions (millions!), it was about reaching people when they're primed for fun: near nightlife and during peak celebrations.
Go big or go home? Voodoo Ranger Hardcharged Tea went BIGGER.