Voodoo Ranger Brews Up Epic Marketing Blitz in Dallas and Vegas!

February 22, 2024


Voodoo Ranger Brews Up Epic Marketing Blitz in Dallas and Vegas


New Belgium's Voodoo Ranger Hardcharged Tea is making a splash in two iconic cities with a campaign as bold as its flavor.

Dallas: A towering downtown wall grabs daily commuters, followed by targeted bulletins across the city. Think big, Texas-style!

Las Vegas: "Towers" rose on pedestrian bridges on the Strip, culminating in a giant digital screen takeover before and after the Super Bowl. Talk about high-impact!

This campaign wasn't just about impressions (millions!), it was about reaching people when they're primed for fun: near nightlife and during peak celebrations.

Go big or go home? Voodoo Ranger Hardcharged Tea went BIGGER.

 

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Big Boots, Big Hearts, Big Texas: Step Up with ARIAT