PJX Media’s Yahoo Wallscape
At PJX Media, we know that standing out in today's crowded ad space is tougher than ever. We also recognize that with out-of-home advertising, we have the privilege of taking up space in the physical world. So when given the opportunity to capture the audience’s attention, we have to make the most of it.
That’s what we were able to do for media and tech company Yahoo! Working with their agency, PJX identified high-impact wallscapes and hand-painted murals across the desired markets. For their summer campaign, Yahoo! wanted to be placed in unexpected areas, an element of surprise almost. Combined with their creative approach, a nod to a chocolate-flavored beverage, this activation is both beautiful and rewarding to the audience.
Keeping strategy in mind and being intentional with formats, locations, etc., out-of-home can engage with audiences creatively and memorably. Our brands and agency partners tell us that our campaigns make real differences in visibility, engagement, and performance.
Ready to make your brand impossible to ignore? Let’s talk. Reach out to PJX Media today and let us amplify your voice in the physical space where it counts.